Learn battle-tested recipes, techniques, and validation patterns for building, launching, and systematically rolling out a new product.
This workshop is designed for educators, mentors, and consultants who want to level up their coaching meta-skills.
You'll learn how to coach teams to design, build, and launch their MVP (Minimum Value Product) while maximizing on speed, learning, and focus.
"This program not only changed my approach to building my startup, but it made sure I was focusing on loving the problem and not the product, and constantly reminding myself that the product is the whole business model and not just the MVP itself."
Ash Maurya is the author of two bestselling books Running Lean and Scaling Lean, and is also the creator of the highly popular one-page business modeling tool “Lean Canvas”.
Ash is praised for offering some of the best and most practical advice for entrepreneurs and intrapreneurs all over the world. Driven by the search for better and faster ways for building successful products, Ash has developed a systematic methodology for raising the odds of success built upon Lean Startup, Business Modeling, and Bootstrapping techniques.
"Ash has a special gift of breaking down complex issues and making them accessible and understandable to all of us."
This workshop is delivered over four online workshops (3.5 hours each) run weekly for 4 weeks. These workshops teach you the skills you need to acquire to deeply understand customers, identify problems worth solving, and delivering an offer.
In between workshop sessions, you'll get to apply everything through project work on an actual product.
WEEK 1: GETTING READY FOR LAUNCH
In this workshop you'll learn how to design pilots and trials.
WEEK 2: GETTING TO THE AHA MOMENT (ACTIVATION)
This workshop breaks down the customer success and onboarding process.
WEEK 3: GETTING TO THE HABIT MOMENT
We'll cover how to use customer interviews to continuously deliver value.
WEEK 4: THE ROCKETSHIP GROWTH MODEL
You'll learn how to coach your teams towards finding sustainable growth.
This workshop is delivered over 4 half-days and tuition is USD $2,500.
Educators (must teach at an accredited institution) and non-profits qualify for a 40% discount and pay a tuition of USD $1,500 .
