No-nonsense, sales and operations player/coach executive with years of experience disrupting tech and service organizations of all sizes, leading mergers and acquisitions, building teams, innovating, cutting costs, and scaling revenue, with full P&L responsibilities. Excels at strategizing and executing fast-moving initiatives in complex and competitive environments, resulting in long-term value creation and sustainable growth. He is a significant player in the global marketplace, an immigrant to the US with a multilingual background and a broad range of experience across the Americas and Europe.

A trusted expert in forging successful partnerships and effectively persuading diverse stakeholders to achieve desired business outcomes, Ricardo channels the power of storytelling to build emotional connections with consumers and enterprise customers alike. A compassionate and inspiring leader who collaborates closely with teams, sets achievable objectives, and fosters development opportunities rooted in empathy, service, and resilience.

An initiative-taking manager who is comfortable being uncomfortable, embraces challenges, discovers innovative solutions to intricate problems, and delivers results on target and parsimoniously. As a skilled negotiator well-versed in negotiating complex contracts, partnerships, and domestic and international business deals, he is an expert in strategy, a compelling force in the field, and internal cross-collaboration. Embodies the pursuit of happiness and the principles of continuous learning and giving back.

Ricardo & Leslie Cidale live in beautiful Austin, Texas, and are active in several volunteer service initiatives focused on new businesses owned by women and other minorities. Ricardo is an accomplished and published author and photographer who enjoys reading, data visualization (as a hobby), swimming, and snowboarding.